Full-service media in the mountains

Bespoke advertising campaigns and concepts in Europe’s top alpine resorts

About Us

We are an innovative full-service media agency specialised in bringing brands and retailers to Europe’s top alpine resorts.

We work with our clients and the media owners, combining fresh thinking with smart technology plus our knowledge of social media strategy.

With our head office in The Netherlands (Amsterdam) and dedicated staff in the UK and France, our expert team helps brands, retailers and advertising/media agencies target audiences by combining the best of traditional, digital and experiential media for a consistent message and unified approach.


Hire us to develop and execute bespoke advertising campaigns and concepts that drive engagement and reach KPI's
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We have contracts with more than 200 alpine resorts. These prestigious locations attract a unique mix of active, successful and affluent Europeans. Each resort has a unique profile and nationality split so we are able to offer our clients targeted, media-optimised bespoke campaigns.

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We work with you to assess your goals and your target customer group. Working with your budget, we will plan the most effective strategy to ensure your brand makes a long lasting impact with your target audience.

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We liaise directly with the alpine networks and resorts, taking full ownership of the installation and execution of every campaign. Our team of media and alpine specialists has expert market knowledge, the relevant tools and a wealth of data.

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We make it our mission to think creatively so your brand makes a long-lasting impact with your target audience. Our social media marketing partner works with the top digital influencers worldwide – more than 3,500 bloggers and influencers with a combined reach of over 150 million.

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We are an innovative alpine media agency.

Our experienced team boasts a background in advertising, event planning and commercial real estate, and we form part of the REP group of companies. We have valuable insight, knowledge and access to a European-wide network of high-traffic commercial real estate and alpine locations, news and marketing platforms.

Ilona Taillade image
Chief Creative Officer
Chief creative officer, Ilona Taillade, has created campaign solutions for the likes of Pepsico, Nissan, KPN and Prestige Diamonds. Previously recruited from Australia to Europe with the task of transforming a traditional advertising agency into a cross-media marketing consultancy, Ilona believes the future of marketing and communications includes creating an impact with an audience on the move and maximising the potential of pop-up events by using behavioural data. She’s passionate about combining her creative work for big-budget brands with helping young brands and designers enter top locations at affordable prices, without the long-term commitment.
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Founding Member
Leon Goldwater is the managing partner of Real Estate Partners (REP), which is an early-stage investment vehicle with a focus on innovative retail and technology businesses within real estate.
Leon has over 20 years of hands-on experience in building and managing companies within the media and marketing sector.
As the chairman of BrandSpots, a full-service pop-up shop provider and innovative outdoor media agency; and the co-founder of ICYMEDIA, Europe's alpine media specialist, he also serves on the board for Europe Real Estate (REP), a European real estate media publishing and marketing company.

Real Estate Partners

building connections

ICYMedia belongs to the REP group of companies, ensuring valuable insight, knowledge and access to a European-wide network of high-traffic commercial real estate locations, news and marketing platforms.

Full-service campaign solutions for Europe’s leading ski resorts


Commercial real estate news publisher and marketing platform


Connecting retail professionals and providing insights on locations


Innovative pop-up solutions and outdoor media agency


What We Offer

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Alpine Sponsorships
I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel

Maya Angelou

Latest News

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People do not buy goods and services. They buy relations, stories and magic

Seth Godin

Contact Us


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Contact Info

Located five minutes from Amsterdam’s Central Station, walk into the reception hall of the Beurs van Berlage and ask for your contact person.

beurs van berlage building
address icon Beurs van Berlage Building,
Damrak 247, 1012 ZJ,
The Netherlands
Catch the blue square to see more details!
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